South Korea gets its first and biggest K-Pop arena. The project, called CJ LiveCity Arena, is led by CJ LiveCity, a subsidiary of South Korean entertainment company CJ ENM, in partnership with live sports and entertainment company AEG. The group held a groundbreaking ceremony last week to mark the start of the construction phase of the project. The arena is slated to open in 2024.
In a 2019 statement announcing the partnership, CJ LiveCity CEO Michael Kim said, âThis collaboration combines CJ’s long-standing cultural business capabilities with AEG’s expertise in the development and operation of sites and its global live touring and promotional capabilities. The Seoul Metropolitan Arena, which will be designed by a leading architectural firm, is expected to be a competitive venue not only across Asia, but also around the world due to performances by K-Pop as well as artists. world famous.
The site will be located in Goyang City, Greater Seoul, and is designed to accommodate 20,000 visitors indoors and 40,000 outdoors. It aims to host up to 190 events per year. According to CJ LiveCity’s announcement, the arena will be “equipped with the world’s most powerful live performance infrastructure, including stage facilities, sound and lighting systems.” The company sees the project as the centerpiece of a âK-content live experience district,â which they believe could become a global destination for 100 million fans across the globe.
The project will also include a dedicated rehearsal space, retail stores, housing and waterfront gardens. Additionally, CJ LiveCity aims to launch a virtual space where an âinfinite audienceâ can be fully immersed in the events of the arena, able to interact and communicate with others in real time.